12/12/2005

IDX/MLS Search Application Gives Rent Free Realty an Advantage in the Real Estate Market

FOR IMMEDIATE RELEASE
Monday, December 12, 2005

EUGENE, ORE. - Eugene based IDX, Inc. today announced the addition of Rent Free Realty to its suite of real estate based search applications online.  Rent Free Realty now uses the latest version of IDX Broker to display and completely integrate Multiple Listing Service (MLS) listings on its website.  This allows Rent Free Realty to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.

The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.

The objective in developing a website with an integrated MLS data feed was to generate new leads at a low cost for the client. With automatic email announcements, custom client home views, and advanced admin and integration controls, Rent Free Realty’s clients now have access to the entire MLS listing database on its website.  As a member of Florida’s Regional MLS, Rent Free Realty’s clients can search the MLS quickly and easily using IDX search tools.    

Additional benefits of using IDX Broker Pro include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7.   

About Rent Free Realty
Rent Free Realty Specializes in South Florida homes and apartments for rent and South Florida Homes for sale.  With a highly experienced staff and knowledge of the latest technology, Rent Free Realty will provide its clients with the assistance needed to find the perfect home in a quick and stress-free manner.



About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based applications for real estate professionals throughout the U.S.  IDX, Inc. offers two primary applications: IDX Broker and SLM Pro.  IDX Broker allows individual real estate agents and brokers to integrate listings from their Multiple Listing Service (MLS) seamlessly into their own real estate website.  This integrated IDX data feed allows agents and brokers to generate and manage leads online from all listings in their respective area of specialty.  SLM Pro is a Sponsored Listings Management marketing program that assists businesses with the complex task of creating and managing a dynamic online marketing plan.  SLM Pro uses a unique approach to online ad placement that maximizes the overall reach of a user’s website, while delivering relevant and targeted traffic efficiently.