06/30/2009 - MLS Listing Information is Displayed Directly onto Realtor Rachel Prescotts Website with the Help of IDX Broker
FOR IMMEDIATE RELEASE
June 30, 2009
EUGENE, ORE. – The newest real estate professional to employ the services of IDX, Inc. is Rachel Prescott with Greengate Real Estate, whose office is located within the Modesto, California area.. A member of the MetroList- Sacramento (Metrolist), Prescott has incorporated the highly customizable IDX Broker software into the search functionality of her real estate website, creating a simple and resourceful online property search experience for potential home buyers. This innovative Internet Data Exchange (IDX) technology has the capabilities to extract the latest raw listing data from Metrolist, and formats the information to appear as a seamlessly integrated and easily searchable part of Prescott's site.
Enabling Prescott to customize the look of the data, as well as the way it appears on her website, is what makes this IDX Broker software truly original and different than any other IDX product. Using custom CSS and global, page, and category wrappers, Prescott is able to maintain her own sense of unique branding throughout each page on her site, including the search and results pages, which provide Metrolist listing data and details directly onto her website, a feature that previously, was solely available to brokers and agents. Search options available to home seekers are 100% customizable and supply consumers with search options, including: basic, advanced, map, address and MLS listing ID.
Each of these comprehensive IDX search tools supplies its own unique benefits and characteristics, and are all provided in an effort to make the online real estate search much more straightforward and user-friendly. Specific and detailed search options and traits located within Prescott's customized IDX search categories include: nearby school districts, neighborhoods, basement or foundation type, flooring, roof type, landscaping, storage space, appliances, heating/ cooling system, driveway and home style. Prospective home buyers who opt to save their specified search preferences, and provide their personal contact information, are eligible to receive automatic email alerts on properties matching their specifications, when they become available on Metrolist, creating a nearly effortless online real estate search experience.

About Rachel Prescott
“Modesto has always been my 'home.' I know this community and market area. Over four years ago I began my career in Real Estate. I started out solely as a Buyer's Agent, helping others to achieve their dream of home ownership. As market conditions began to change, I registered with several banks in order to submit BrokerPriced Opinions (BPOs), valuing distressed properties. In time this resulted in listing and selling foreclosures. A team approach was implemented in order to most efficiently serve my clients and successfully handle a larger volume.”
About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 275 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit www.idxbroker.com.