06/09/2009 - An Intricate IDX Broker Design Helps to Simplify and Speed Up the Online Real Estate Search for Home Seekers

FOR IMMEDIATE RELEASE

June 9, 2009

EUGENE, ORE. – Mark Richards with Keller Williams realty has opted to incorporate a custom IDX solution into the search function of his real estate website, providing prospective home buyers with a quick and easy way to complete the entirety of their real estate search online. This innovative Internet Data Exchange (IDX) software has a unique relationship with Multiple Listing Service (MLS) systems, enabling Richards to not only display Metrolist- Denver (MTOMLS) listing information on his own personal website, but home seekers will be able to customize their search quarries, to as little or as much detail as they'd prefer, in efforts to find their perfect property, in the most simple and time efficient way possible.

Basic, advanced, map, address and listing ID search categories encompass a wide range of search options and details for home seekers to browse. The advanced search functionality, being the most comprehensive, enables potential home buyers to search each and every aspect of a home, including: heating/ cooling system, scenery, pool, flooring, roof type, exterior, storage space, the number of rooms, landscaping, driveway, school district, appliances, view, fixtures and much more. Consumers can then save their specified search criteria and can opt to receive automatic email alerts the moment a property matching their specifications arrives on the MTOMLS.

A Lead Management section, located on the administration login page, supplies Richards with his website visitors saved search information, providing him with the resources to develop a more personalized and attentive online real estate search experience for each individual. It is here that he can not only edit his custom CSS and global wrappers, distributing a sense of unique branding throughout each page of his site, but he can also create dynamic title tags and custom XML and RSS codes, increasing his listings visibility, as well as their chances of syndication with major real estate search engines. Each of these tools aide Richards in managing his online real estate business more efficiently.

About Mark Richards

“The Richards Group's goal is to have the home buying/ selling experience be as smooth and rewarding as possible, while giving clients the high quality customer service and support they deserve. Their agents have the knowledge and ability to help clients achieve their goals. They will provide clients with the information and tools that they will need to start the search for a home.”

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 275 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit www.idxbroker.com.