06/05/2009 - A Custom IDX Broker Integration Supplies Home Seekers with the Most Time Efficient Real Estate Search on the Web

FOR IMMEDIATE RELEASE

June 5, 2009

EUGENE, ORE. – Larry Mitchell with ERA Colonial Real Estate has chosen to employ IDX, Inc. to incorporate their custom IDX solution into the search function of his real estate website, increasing the speed, efficiency and overall organization of the online property search process for potential home buyers. This modernized and improved Internet Data Exchange (IDX) software has a unique technology in which it enables Mitchell to display Temple Belton MLS (TBBOR) and Fort Hood MLS (FHMLS) listing information directly onto his own personal website, providing home seekers with not only the most up-to-date listing information on the Harker Heights, Texas real estate market, but this will also help them to complete the entirety of their real estate search online, and all with the convenience of never being redirected to a different site.

This highly customizable IDX Broker product provides Mitchell with the resources and tools to decipher which search options will be available on his website for prospective home buyers to browse, in which he has chosen basic, advanced, map, address and listing ID search categories. Each search option encompasses their own traits and characteristics, covering literally each and every aspect detail that consumers would want to consider before purchasing a new home, aiding them in narrowing their results, in efforts to find their ideal property. Each listings page supplies convenient and easy-to-navigate links for home seekers to email property details, contact the listing agent for more information, schedule a showing, print a flyer, view large photo galleries, pinpoint their specified property on an interactive Google Map, take a virtual tour and even calculate probable mortgage payments.

With accessibility to his own personal administrative login dashboard, Mitchell is able to control everything involving his online real estate business, and all from the comfort of his own personal computer. He has the ability to edit the look, layout, design and format, giving his site its own sense of personalization and personality. He is able to receive email alerts from both the TBBOR and the FHMLS, notifying him of property additions and removals on the market, as well as property price changes. Mitchell can also create custom XML codes and dynamic title tags; this will not only increase his listings visibility, and their chances of syndication with major real estate search engines, but it will also help to distribute his company name throughout the web, helping to improve sales and make his company more well-known.

About Larry Mitchell

“Larry Mitchell is one of the leading real estate agents in the Central Texas Broker Council. Larry works at ERA Colonial Real Estate in Harker Heights, Texas. An Associate Broker since 1978, he services the Central Texas area. His credentials and memberships include:Graduate REALTOR® Institute (GRI), Accredited Buyer Representative (ABR) and Certified Residential Specialist (CRS).”

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 275 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit www.idxbroker.com.