05/19/2009 - An IDX Broker Addition Enables Consumers Create a Custom and Personalized Online Real Estate Search

FOR IMMEDIATE RELEASE

May 19, 2009

EUGENE, ORE. –Tiffany Erickson with Independent Brokers Realty has chosen to employ IDX, Inc. to develop a unique and user-friendly way for potential home buyers to execute the entirety of their real estate search on the web. By incorporating this highly customizable IDX Broker software into the search function of her website, Erickson is able to display an abundant amount of the most up-to-date property listings on the Chanhassen, Minnesota real estate market, courtesy of IDX Broker's association to and relationship Multiple Listing Service (MLS) systems, and in this case the Northstar MLS (Northstar); therefore home seekers browsing Erickson's site will never be redirected when looking at different property listings and locations.

Via her own personal administrative login dashboard, Erickson has the capabilities to decipher which search quarries will be displayed on her website for prospective home buyers browsing pleasure, in which she has chosen a basic, advanced, map, address and listing ID search. These search options all encompass their own unique traits and characteristics, helping consumers to narrow their search results, to as little or as much detail as they desire, in efforts to find their ideal home. Each listings page provides convenient and easy-to-navigate links for home seekers to email property details, take a virtual tour, schedule a showing, print a flyer, contact the listing agent for more information, view large photo galleries, calculate probable mortgage payments and even pinpoint their desired property on an interactive Google Map, enabling clients to complete the entirety of their real estate search online, and in the most time efficient manner possible.

This administrative login page enables Erickson to do many different things with her online real estate business, including helping her to manage it more efficiently. She has the ability to edit her custom CSS and global wrappers, developing a unique branding and sense of personalization throughout each page of her site. She has access to MLS updates from Northstar, informing her of property additions and removals from the Chanhassen, Minnesota real estate market, as well as price changes. Erickson also has the resources to create dynamic title tags and custom XML and RSS codes, this will not only help to increase her listings visibility and their chances of being linked to popular real estate search engines, but her company name and brand will also be boosted and distributed throughout the web, helping to develop her business even further.

About Tiffany Erickson

Residing in Chanhassen, Minnesota, Tiffany Erickson is a successful realtor and an active member of the Independent Brokers Realty team. She prides herself on being a hardworking, trustworthy and respectful real estate professional, in a competitive and ever-changing market, and will do whatever it takes to ensure that her clients find the home of their dreams, in the most time efficient manner possible.

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 275 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit www.idxbroker.com.